Meet The Human Behind The Design

I’m a product designer with a business acumen who believes that great design is both an art and a science. With a bachelors degree in psychology as my compass I navigate the digital landscapes of Banking, Food, Education, Healthcare and SAAS, I’ve honed my skills in crafting human-centric experiences.

My journey from digital marketing to product design was a natural evolution. I’ve always had an eye for design and a knack for understanding how users tick. It’s like connecting the dots – psychology, marketing, and design coming together to create something truly magical.

As an entrepreneur at heart, I understand the delicate balance between user needs and business goals. I believe designs aren’t just pretty pictures; they’re problem-solving superheroes, guiding users effortlessly to their destination.

I’m fuelled by the thrill of innovation. Each project is a puzzle waiting to be solved, an opportunity to create something extraordinary.